四川非遗美食文化

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眉州东坡将于全球120家门店逐步推出“四川非遗美食套餐”
Bei Jing Shang Bao· 2025-09-23 13:57
Group 1 - The event "Follow the Food Tour in Sichuan - Beijing Station" was held in Beijing, showcasing Sichuan's intangible cultural heritage food culture through various activities [1][3] - The event featured performances of intangible cultural heritage skills, food maps, consumer and tourism route displays, and tasting salons [1] - The chairman of Meizhou Dongpo, Wang Gang, emphasized that the event is not just a one-time activity but a long-term cultural mission to allow global diners to experience authentic Sichuan flavors and culture without traveling far [3] Group 2 - Meizhou Dongpo announced the gradual launch of "Sichuan Intangible Cultural Heritage Food Set Menu" across its 120 global locations [3] - The company released a dining guide for all its Beijing locations, inviting residents and tourists to experience authentic Sichuan cuisine [3] - The initiative aims to stimulate new growth in the dining consumption market [3]