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建行青海省分行“圈链群”助推居民消费升级
Core Insights - The China Construction Bank Qinghai Branch is implementing a service model that integrates "government ecosystem + industrial chain + customer service network" to enhance financial services in specific consumption scenarios such as home furnishings, cultural tourism, and county-level services, thereby driving high-quality economic development in the province [1] Group 1: Government and Consumer Collaboration - The Qinghai Branch has facilitated a consumption subsidy program through the "Construction Bank Life" platform, enabling over 18,000 applicants to receive subsidies totaling 8.992 million yuan, which has stimulated over 350 million yuan in home furnishing consumption [3] - The bank has established a "demand express" mechanism in collaboration with key consumption venues, allowing for rapid feedback on market needs and the expansion of subsidy policies to include additional products [5] Group 2: Service Innovation - The Qinghai Branch has created a comprehensive service network combining online and offline channels, improving service efficiency and quality, with a daily consultation handling capacity exceeding 300 inquiries and a daily app access rate of over 16,000 users [5][6] - A specialized service team has been formed to ensure precise fund distribution, implementing a dual-level review mechanism to expedite the process while enhancing consumer rights protection [6] Group 3: Financial Empowerment - The Qinghai Branch is addressing consumer financial pressures and merchant promotional challenges by offering a combination of consumer credit and merchant financing solutions, allowing flexible payment options for consumers and fee waivers for merchants [7] - The bank aims to leverage smarter technology and warmer services to enhance consumer welfare in the region [8]