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万亿广州农商银行:“all in”中小额资产,重构增长新路径
21世纪经济报道· 2025-12-04 05:47
Core Viewpoint - The article discusses the strategic shift of Guangzhou Rural Commercial Bank towards focusing on small and medium-sized assets in response to external pressures from larger banks and internal operational challenges, emphasizing the need for sustainable growth in a competitive environment [1][3]. Group 1: Why Focus on Small and Medium-Sized Assets? - The external pressure from large state-owned banks and some joint-stock banks has intensified competition in the small and micro-enterprise sector, leading to a "siphoning effect" that challenges the traditional growth model of small banks [3]. - The current low net interest margin in the banking industry necessitates a shift from relying on large loans to enhance profitability, as this could exacerbate risk concentration [3]. - Regulatory guidance is pushing banks to return to their core functions, making refined and differentiated operations essential for small banks [3][4]. - Guangzhou Rural Commercial Bank's strategy to focus on small and medium-sized assets is based on benchmarking against successful peers, aiming for a minimum of 50% of its asset portfolio to be in small and medium-sized loans to enhance risk resilience [4]. Group 2: Economic Structure and Local Market - The economic structure of Guangdong, particularly Guangzhou, supports the bank's transformation strategy, with a diverse range of small and micro enterprises providing a substantial "long-tail demand" for small asset business [4]. - Small and medium-sized assets, despite their smaller individual amounts, offer natural risk diversification and greater pricing flexibility, helping to alleviate the pressure from narrowing interest margins [4]. Group 3: Strategic Implementation - The bank has launched the "Three Hundred Billion Project," aiming to achieve a scale of 1 trillion yuan in small and medium-sized corporate loans, inclusive of microfinance and retail loans, within 2-3 years, increasing the proportion of small and medium-sized assets to over 40% [5]. - The execution of this strategy requires a comprehensive restructuring of asset allocation, approval processes, organizational mechanisms, and channel capabilities [5][6]. - The bank's focus on enhancing core competitiveness in small and medium-sized assets involves improving product innovation, customer service, technological support, and efficiency [5][6]. Group 4: Operational Adjustments - The bank is actively compressing large credit scales and reallocating resources towards small and medium-sized clients, which may temporarily affect loan growth rates but will enhance risk diversification [6]. - The strategy includes reducing reliance on real estate and third-sector loans while increasing investments in manufacturing and high-tech sectors to align with local economic development needs [6]. - The bank is shifting from short-term loans to long-term investments, enhancing the alignment of loans with actual investment activities [6]. Group 5: Enhancing Service Capabilities - The bank is adopting a technology-driven approach to streamline the approval process, significantly reducing service time and enhancing customer experience [7]. - The operational focus is being decentralized, empowering local branches to manage customer relationships and services, thereby improving responsiveness and service quality [7][8]. Group 6: Key Performance Indicators - The bank's mid-2025 disclosures indicate that small and medium-sized asset businesses have become a core growth engine, with significant year-on-year growth in various loan categories [10]. - Key structural indicators show an increase in average daily loan size per branch and a higher proportion of small and medium-sized loans in the overall loan portfolio, reflecting improved asset quality and operational resilience [11][12]. - The transformation strategy is shifting from volume-driven growth to quality enhancement, leading to a more balanced asset structure and reduced risk exposure [12].