Core Viewpoint - The event hosted by Haier's high-end brand Casarte marks a significant shift in the high-end home appliance industry towards "scene value competition," emphasizing user participation in product development and innovation [1][2] Group 1: Event Highlights - Casarte's launch event featured the theme "Intelligence Driven by AI, Art from the East," focusing on user involvement in co-creating six lifestyle scenarios, covering areas such as laundry, refrigeration, air conditioning, water appliances, kitchen electronics, and audio-visual [1] - Unlike traditional appliance launches that focus on product specifications, this event placed users at the center, with five user representatives acting as "C lifestyle managers" to showcase how high-end appliances integrate into daily life and meet diverse needs [1] Group 2: Market Position and Achievements - Casarte has maintained the top market share in the high-end appliance sector for nine consecutive years, providing high-end living solutions to over 20 million users [1] - The brand has participated in the formulation of 82 international standards, 402 national standards, and 200 industry standards, and has won four China Patent Gold Awards, establishing itself as a leader in technological innovation and standard-setting in the high-end appliance industry [1]