Group 1 - The core achievement of "Cang Hai Chuan" is its record-breaking collaboration with 46 brands, setting a new milestone in drama advertising [1][14][21] - The drama has achieved significant advertising success, with a total advertising duration exceeding 430 seconds in the first four episodes, and a price increase of approximately 40% for subsequent advertising slots [1][3][21] - The show has garnered a 37.9% market share and the highest heat on platforms like Youku, indicating its popularity and engagement [3][14] Group 2 - "Cang Hai Chuan" employs innovative advertising techniques such as "bullet screen ads," "trajectory bullet screens," and "super fast forward," enhancing viewer engagement and brand recognition [4][6][10] - The collaboration includes a diverse range of brands from various industries, including beauty, luxury goods, and food, demonstrating the flexibility of brand placements across different genres [16][19][21] - The presence of top-tier actor Xiao Zhan significantly boosts the commercial appeal of the drama, showcasing the effectiveness of leveraging popular actors for brand partnerships [17][19]