Group 1 - The core viewpoint of the article highlights the achievements of Qianwen Mu, a top sales representative at Porsche, who has successfully sold a significant number of vehicles, with over 60% of her customers being female and a notable increase in online sales expected by 2025 [1] - In 2023 and 2024, Qianwen Mu sold 170 Porsche vehicles each year, and in 2025, she increased her sales to 192 vehicles, confirming her capabilities amidst previous doubts about her performance [1] - Qianwen Mu's sales included 175 new car orders and 17 used car orders in 2025, showcasing her strong market presence [1] Group 2 - Porsche's global sales for 2025 are projected to be approximately 279,000 units, with around 42,000 units sold in the Chinese market, reflecting a year-on-year decline of 26% [3] - The decline in sales is attributed to supply shortages in the 718 series and fuel-powered Macan models, as well as a sustained weakness in high-end product demand in the Chinese market [3] - Porsche is undergoing a recalibration year in 2025, with significant adjustments in its dealership network, reducing the number of sales outlets from about 150 in 2024 to 114 by the end of 2025 [3] Group 3 - The current market adjustment and industry reshuffling are seen as inevitable processes as the market matures, indicating a need to reassess the number of participants in the market [4] - There have been reports of risks associated with the optimization of the dealership network, including the closure of certain authorized dealerships due to financial issues faced by the dealer group [4] - Porsche China is actively working to protect customer rights and has decided to terminate its dealership agreements with specific centers due to these financial problems [4]

每经编辑｜何小桃 不过，牟倩文销售的保时捷在中国市场正面临巨大的压力。 1月16日，保时捷披露的最新销量数据显示，2025年，其全球销量约27.9万辆，其中中国市场销量约4.2万辆，同比下滑26%。 据极目新闻报道，1月24日，2025福布斯中国汽车行业评选峰会在湖北武汉举办。保时捷"女销冠"牟倩文在演讲中介绍，自己超过60%的顾客是女性， 2025年则有超过40%的销量来源于线上慕名而来的客户。 媒体报道，牟倩文就职于青岛保时捷中心。2023年和2024年，她卖出了170台保时捷，2025年卖出了192台，连续三年成为青岛保时捷中心年度销售冠军。 凭借过人的销量，她曾多次登上全国热搜。据了解，牟倩文2025年销售的保时捷中，新车订单为175台，易手车订单为17台。 分享自己的成长经历时，牟倩文说，8年前从外地到青岛工作时，自己在青岛没有家人和朋友的陪伴，也没有所谓的资源，当时一度要被公司淘汰。"从一 个对发动机、变速箱无所了解的'汽车小白'变成一名'销冠'，经过不断的努力和学习。"她说。 她提到，2023年卖出170台保时捷，有人质疑是不是公司把所有的业绩都给了自己，对此她回应称："2024年我完成了170 ...