Group 1 - The article highlights the rising popularity of innovative and symbolic products for the upcoming Spring Festival, such as "Chun Jian" citrus, which carries a beautiful meaning of "meeting in spring" [1][3] - Black calla lilies have emerged as a hot-selling item in the New Year flower market, symbolizing good fortune and becoming a trendy choice among consumers [3][5] - Creative couplets are gaining attention this year, with humorous and unique phrases that add fun to the traditional practice of writing and pasting couplets for the New Year [5][7] Group 2 - The character "Malfoy" from "Harry Potter" unexpectedly gained popularity as it aligns with the Year of the Horse, interpreted by netizens as a symbol of good fortune [9][11] - Plush toys representing the Year of the Horse, such as "Crying Horse" and "Ma Biao Biao," have resonated with consumers due to their relatable and humorous designs, reflecting a shift in purchasing motivations [13][15][18] - The trend of customized New Year goods is highlighted, showcasing how modern technology allows for personalized expressions of emotions and desires, transforming traditional New Year shopping into a more meaningful experience [20][24]