Core Insights - The Kunming Dou Nan Flower Trading Market, Asia's largest flower market, is experiencing a significant increase in customer traffic and sales during the Spring Festival, with flower sales up by one-third compared to last year [2] Group 1: Market Trends - Red-themed flowers dominate the market, with North American winterberry and silver willow being particularly popular due to their long viewing period and affordable prices [2] - Traditional flower varieties like roses and lilies continue to perform well, with "Orange Barbie" roses and Siberian lilies leading in sales [2] - New trendy flower varieties, such as macaron-colored and "rainbow unicorn" orchids, are gaining popularity among younger consumers, who seek both aesthetic appeal and social media-worthy designs [2] Group 2: Sales and Distribution - Online sales are thriving, with over 40% of orders coming from live-streaming sessions, where merchants showcase products in real-time [3] - The logistics sector is enhancing delivery services, with many cities offering next-day delivery and some areas in Kunming providing same-day delivery [3] - The market is catering to diverse consumer needs, with a range of price points and flower types available, ensuring accessibility for all [3] Group 3: Cultural Significance - Purchasing flowers during the New Year is viewed as a cultural ritual, symbolizing good fortune and the appreciation of traditional values [3] - The market operates continuously during the Spring Festival to ensure a steady supply of flowers, reflecting the importance of flowers in celebrating the New Year [3]

□ 本报记者 张 晨 2月14日，扬州市广陵区头桥镇言蹊花卉基地里张灯结彩、年味已浓。"没想到这个小镇竟然种了这么多 见都没见过的鲜花。"在这片被张若虚笔下《春江花月夜》赞美过的土地上，新春花卉市集热闹"开 市"，众多游客见到了现代版"春江花月夜"盛景。 （来源：新华日报） 头桥镇位于长江北岸，唐代这里是江海交汇地，与"春江潮水连海平"所描绘的江景地点十分相似。基地 落户这里后，一年四季繁花盛开，小镇不仅成了国内闻名的鲜花种植基地，更成为千万游客前来赏花、 购花的热门旅游地。头桥镇也注意到言蹊花卉在"花卉圈"的粉丝量和影响力，以其为核心建立了花卉产 业社区，将花卉产业从单纯种植向观光、购物、研学等方向升级。 游客徐潇雨从扬州城区驾车40多分钟赶来，这是她第一次感受江畔小镇的风土人情，"原以为江边就是 芦苇荡、农田，没想到这里竟一年四季鲜花盛开。"虽还未到百花盛开的季节，但市集上已是缤纷多 彩。徐潇雨被一款黑色马蹄莲吸引驻足，连忙拿起手机拍照："黑色马蹄莲象征'事业上一鸣惊人的黑 马'，是网上花店的马年爆款，没想到这里就有。" "货品的稀缺性是赢得市场的法宝。"言蹊花卉基地主理人彭路清介绍自己的经营思路，基地主 ...

春节进入倒计时 你家的年货置办得如何了？ 小编发现 我们春天相见 今年不少创新年货 火热出圈 赶紧来看 "春见春见" 首先登场的是 最近网上讨论热度很高的一种水果 （pā）柑（正字） 因为分不清是"耙耙柑"还是"粑粑柑" 该话题还登上热搜 实际上它的学名叫"春见柑橘" 也正因名字中有"春见"二字 便被赋予了"春天相见"的美好寓意 图自网络 是春节的传统习俗 正因这份美好的寓意 柑成为今年不少人年货水果的选择 年宵花不一定非要红红火火 也可以是一束"黑马" 春节买花图个好彩头 寓意吉祥的年宵花是节日的"气氛组担当" 往年蝴蝶兰、年桔颇受欢迎 然而今年黑色马蹄莲 成为年宵花市场的"热销款" 网图 网友表示"黑色的马蹄莲" 寓意着"一鸣惊人成黑马" "好名字，好寓意" 成为当下消费者选购时的重要考量 春联写的奇奇怪怪 期许却是实实在在 写春联、贴春联 今年有些创意春联 也为这个春节增添了不少乐趣 上联：能吃能喝能睡觉 下联：会玩会学会创造 横批：""到""功 磨墨挥毫 一撇一捺都是对新年的美好期许 更是对传统文化的传承与创新 小彩蛋 大家一起来猜一下 这个春联"画"了个啥 "魔法年货"走红 马年尔等有福 谁也没想到 ...