Core Viewpoint - The Minsheng Bank Jinan Branch is actively promoting credit awareness and knowledge through various outreach activities, aiming to enhance public understanding of credit systems and encourage a culture of honesty and trustworthiness in society [1][4]. Group 1: Outreach Activities - The bank organized a "Credit Record Care Day" event themed "Guarding Credit, Winning the Future" to promote credit knowledge and values [1]. - A dedicated promotional team was established to focus on key demographics, particularly retail credit customers, and to expand outreach in high-demand areas such as construction sites, enterprises, schools, and communities [2]. - Staff set up promotional points at construction sites, distributing materials and explaining the impact of credit on personal life, such as housing loans and education [3]. Group 2: Educational Initiatives - The bank conducted face-to-face interactions with enterprise managers and employees, emphasizing the importance of corporate credit and how good credit records can lead to more business opportunities [3]. - In schools, the bank held lectures and competitions to engage students in learning about credit, fostering a culture of integrity among the youth [3]. - Community outreach included specialized lectures addressing residents' concerns about credit issues, enhancing their understanding of credit management [3]. Group 3: Digital Promotion - The bank utilized online platforms such as WeChat, official websites, and mobile banking to disseminate credit knowledge through various multimedia formats, broadening the reach of their promotional efforts [4]. - The overall campaign aims to create a favorable environment for credit awareness, encouraging the public to learn, understand, and utilize credit effectively [4].