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战略重心下沉
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味知香:今年门店拓展一方面推进“城市合伙人”计划,另一方面将深化战略重心下沉
Cai Jing Wang· 2026-02-09 10:11
Group 1 - The core strategy for the company in 2026 will focus on expanding its franchise stores, which will be a year-round priority [1] - The company is promoting a "City Partner" program to encourage multi-store franchises and assist outstanding store owners in achieving scalable development [1] - The strategic focus will shift from primarily first and second-tier cities to include third and fourth-tier cities and rural markets, with a simultaneous expansion into peripheral regions [1] Group 2 - The company has categorized certain areas into core and secondary core regions for a layered market expansion approach [1] - This strategy aims to gradually increase the company's market coverage [1]