Core Insights - The global smartphone panel shipment is expected to reach 2.157 billion units in 2024, marking an 11.4% year-on-year increase, driven by the growth in new smartphone sales and demand for second-hand and refurbished devices [1] - In 2025, smartphone panel shipments are projected to decline by 3.2% to 2.093 billion units due to stable new device demand and a slight decrease in second-hand market demand [1] Company Summaries - BOE remains the leading smartphone panel supplier, with shipments expected to reach 613 million units in 2024 and 630 million units in 2025, reflecting a 2.7% year-on-year increase [2] - Samsung Display is projected to ship 378 million units in 2024, benefiting from Apple's demand for high-end AMOLED panels, but is expected to see a slight decline to 365 million units in 2025, a decrease of 3.5% [3] - HKC is maintaining its position as the third-largest supplier, with shipments expected to grow from 228 million units in 2024 to 230 million units in 2025, a 0.7% increase [4] - CSOT is closely collaborating with Xiaomi, leading to a significant growth in shipments to 215 million units in 2024, an 83.2% increase, with a slight growth forecast to 223 million units in 2025 [5] - Tianma is expected to ship 158 million units in 2024, with a projected 10% increase in 2025 due to rising demand for AMOLED panels, despite facing challenges from declining LTPS LCD demand [7] Market Trends - The demand for AMOLED panels remains strong among smartphone brands, contributing to the overall increase in shipments across major panel manufacturers, a trend expected to continue into 2025 [7] - The market share of Taiwanese a-Si LCD manufacturers is gradually shrinking due to the rapid growth of HKC and CSOT, while Japanese manufacturers are exiting the smartphone supply market [7] - Korean manufacturers maintain a competitive edge in the high-end smartphone market with flexible AMOLED technology, holding a market share of approximately 20% to 21% in 2024, while Chinese manufacturers are rapidly expanding their market share to 69.8% in 2024, potentially exceeding 70% in 2025 [7]