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中国手游厂商9月全球表现亮眼:32家入围百强
Qi Lu Wan Bao· 2025-10-09 08:37
Core Insights - In September, 32 Chinese mobile game publishers entered the global top 100 revenue list, generating a total of $1.95 billion, accounting for 36.1% of the total revenue of the global top 100 publishers [1][2] Group 1: Company Performance - NetEase secured the 3rd position in the global revenue ranking, driven by the strong performance of multiple mobile games, including "Dream of Jianghu Mobile Light Enjoyment Server," which saw a 46% month-over-month revenue increase in September [1] - The sci-fi shooting game "Destiny: Stars" launched at the end of August achieved a remarkable 300% month-over-month revenue growth in September, ranking 1st in the U.S. mobile revenue growth list and 2nd in the Chinese overseas mobile revenue growth list [1] - miHoYo's revenue increased by 33% in September, elevating it to the 5th position in the global revenue ranking, largely due to significant updates for "Genshin Impact" and "Honkai: Star Rail" [2] - "Genshin Impact" saw a 94% year-over-year revenue increase in September following the launch of its new 6.0 version, which included new game maps and characters [2] - Tencent's "Honor of Kings" and three other mobile games dominated the top four positions in the Chinese App Store revenue list for September, showcasing the strong market appeal of leading Chinese mobile games [2] Group 2: Industry Trends - The overall revenue share and the number of Chinese mobile game publishers in the global market remained high in September, indicating robust performance [2] - Leading companies are enhancing their core competitiveness through product updates, gameplay innovations, and expansion into overseas markets, contributing to the sustainable development of the Chinese mobile gaming industry [2]