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美团手艺人成长联盟成立,首次发布面向全国发型师扶持举措
Xin Lang Ke Ji· 2025-08-18 12:31
Group 1 - Meituan held the 2025 Top 100 Hairdressers Ecological Conference in Shanghai, establishing the Craftsman Growth Alliance to support hairdressers through various initiatives [1][2] - Nearly 300,000 hairdressers have earned income through Meituan since 2024, with a 260% year-on-year increase in platform traffic generated by their works [2] - The platform has become a significant entry point for young consumers in the beauty industry, with 59% of users under 30 years old, including over 36% from the post-2000 generation [2] Group 2 - The "Top 100 Hairdressers" list has expanded to 58 cities nationwide, featuring 4,500 hairdressers, with plans for further professional support for craftsmen [2] - Meituan aims to connect more consumer demands through online services, with the online rate for the hair brand Tenyu Styling reaching 100% and a 52% increase in annual transaction orders [2] - The company emphasizes the importance of showcasing skilled craftsmen to enhance their income and career development opportunities [2]