Core Viewpoint - The "Harvard Vegetable Soup" has gained popularity due to its perceived health benefits and ease of preparation, with significant social media engagement driving its trend [1][8]. Group 1: Product Overview - The soup consists of four vegetables: carrots, pumpkin, cabbage, and onion, requiring only water for preparation [1][5]. - Pre-packaged ingredient kits for the soup are available on various fresh food platforms, with prices ranging from 9.39 to 9.50 yuan per serving [3]. Group 2: Health Claims - The soup is claimed to enhance immunity, reduce inflammation, and potentially lower cancer risk, attributed to phytochemicals in the vegetables [5][19]. - A study indicated that consuming carrots could reduce cancer risk by 2% to 30% depending on the quantity consumed [17]. Group 3: Market Trends - The soup's popularity is linked to a growing consumer focus on health, with 62.8% of people considering ingredient healthiness when purchasing food [8]. - Social media platforms have seen significant engagement, with related videos on Douyin reaching 170 million views [8]. Group 4: Preparation and Accessibility - The soup is easy to prepare, requiring minimal cooking skills, and the ingredients are widely available and affordable [11][13]. - The concept allows for flexibility in vegetable choices, encouraging the use of seasonal produce [11][15].