提振旅游消费
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落实扩大内需战略 大力提振旅游消费
Xin Lang Cai Jing· 2025-12-22 23:27
Core Viewpoint - The article emphasizes the importance of boosting tourism consumption as a key strategy for economic recovery and growth during the 14th Five-Year Plan period, highlighting new trends in tourism consumption that are becoming more popular and diverse [1]. Group 1: Trends in Tourism Consumption - Tourism consumption is becoming more popular among the general public, with increased participation from diverse age groups, including youth and seniors, contributing significantly to the growth of domestic tourism [2]. - The way people consume tourism is becoming more integrated into daily life, facilitated by advancements in transportation and technology, allowing for spontaneous travel experiences [2]. - The spaces where tourism consumption occurs are diversifying, moving beyond traditional attractions to include various engaging scenarios that resonate with consumers' emotions and interests [3]. - The content of tourism experiences is becoming more varied, with a shift towards deeper, more meaningful experiences that reflect cultural and personal growth, such as green tourism and cultural tourism [3]. Group 2: Economic Impact and Data - In the first three quarters of the year, domestic residents made 4.998 billion trips, spending 4.85 trillion yuan, representing year-on-year growth of 18% and 11.5% respectively, indicating tourism consumption's role as a critical driver for economic recovery [4]. - The retail sales of services in China grew by 5.4% year-on-year, with cultural and recreational services seeing growth rates exceeding 10%, further underscoring the significance of tourism consumption in the broader economy [4]. Group 3: Strategic Recommendations - The industry should focus on guiding and analyzing tourism consumption expectations to enhance consumer confidence and meet the demand for high-quality tourism products and services [5]. - There is a need for in-depth research on tourism consumption demand, utilizing technology and data analysis to understand the needs of various consumer groups, including seniors and families [6]. - Expanding and improving the quality of tourism supply is essential, requiring innovation in new products and services while also enhancing existing offerings to attract consumers [6]. - Optimizing the tourism consumption environment is crucial, necessitating a balance between market forces and government support to protect consumer rights and enhance the overall tourism experience [7].