Core Points - The event held by Dongfang Shishang Driving School on October 25 aimed to promote motorcycle culture under safe and regulated conditions [2] - The motorcycle riding culture is gradually forming among young people in China, with an emphasis on legal, safe, and civilized riding practices [2] - The event included a motorcycle parade, safety education, and competitive events to enhance safety awareness among road users [2] Company Initiatives - Dongfang Shishang Driving School organized a motorcycle carnival to expand the dissemination of safe riding culture [2] - The school plans to continue hosting similar events in the future to contribute to the healthy development of motorcycle culture and the popularization of traffic safety knowledge [2] Industry Engagement - The carnival attracted numerous motorcycle brands and related product vendors, providing a platform for enthusiasts to exchange ideas [2] - Motorcycle clubs actively participated in the event, promoting the concept of "joyful driving and safe travel" through diverse activities [2]

Core Insights - The motorcycle ownership in China is steadily increasing, projected to reach 85.76 million by the end of 2024, with motorcycles becoming a means of leisure and social interaction beyond mere transportation [1] Group 1: Market Trends - The demand for motorcycles is shifting from "transportation" to "entertainment," with a significant increase in the sales of large-displacement motorcycles (over 250cc) expected to reach 756,600 units in 2024, marking a year-on-year growth of 42.97% [3] - The rise in motorcycle culture is being fueled by social media platforms, which help manufacturers cultivate market interest and stimulate consumer demand for large-displacement motorcycles [3] Group 2: Safety Concerns - Young motorcycle riders aged 18 to 35 have a significantly higher accident rate, with the number of accidents per ten thousand riders being 2.58 times that of car drivers in 2024 [5] - Accidents involving motorcycles accounted for 16.6% of total traffic accidents among young drivers in 2024, reflecting a year-on-year increase of 7.66% [6] Group 3: Recommendations for Safe Riding - The importance of wearing protective gear, especially helmets, is emphasized as it can significantly reduce injuries in case of accidents [8] - Riders are advised to maintain control of their motorcycles, avoid reckless behaviors such as racing, and refrain from modifying their vehicles, as these actions can compromise safety [8]