Group 1 - The article highlights the achievement of Zhang Han, a graduate student from Beijing Sport University, who successfully reached the summit of Muztagh Ata at an altitude of 7546 meters, symbolizing the spirit of perseverance and excellence associated with the university [1][3] - The journey to the summit took 12 days, showcasing the extreme challenges faced, including harsh weather conditions and altitude sickness, which tested Zhang's determination and resilience [2][3] - The experience is framed as not just a physical achievement but also a significant milestone in Zhang's academic career, as she plans to focus her thesis on leisure sports research [3] Group 2 - The article emphasizes the supportive environment at Beijing Sport University, which fosters a culture of excellence and encourages students to pursue their dreams through rigorous training and mentorship [1][3] - Zhang's journey reflects the broader theme of continuous personal and academic growth, aligning with the university's motto of "pursuing excellence" [1][3] - The successful ascent serves as an inspiration for other students, illustrating the potential for achieving great heights both in sports and academics [3]

Core Viewpoint - The successful ascent of Mount Everest by Chinese explorer Ru Zhigang symbolizes the spirit of exploration and perseverance, aligning with the values of the national brand, Zhonghua Liquor, which supported this expedition as a strategic partner [1][8]. Group 1: Ru Zhigang's Achievements - Ru Zhigang is recognized as a significant figure in Chinese mountaineering, being the first in China to hold three different Everest summit certificates [3]. - He achieved the summit of Everest at the newly recognized height of 8848.86 meters, marking his fourth successful ascent and making him the first climber to summit both the south and north sides of Everest twice [3][6]. - His previous certifications include the 8848-meter certificate from Nepal in 2019 and the 8844.43-meter certificate from China in 2020, showcasing China's rigorous scientific measurement standards [3]. Group 2: Zhonghua Liquor's Brand Alignment - Zhonghua Liquor's partnership with Ru Zhigang reflects a shared commitment to the spirit of "never stop climbing," emphasizing the brand's dedication to high-quality development and innovation since its rebranding in 2022 [8][10]. - The brand's collaboration with Ru Zhigang is seen as a tribute to the spirit of explorers and pioneers, resonating with the values of perseverance and excellence [10][14]. - Zhonghua Liquor has positioned itself as a representative of national pride, celebrating the achievements of individuals who embody the climbing spirit in various fields [12][14].