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(投资中国)麦当劳中国CEO:中国是麦当劳全球餐厅数量增长最快市场
Zhong Guo Xin Wen Wang· 2025-07-19 03:57
Core Insights - McDonald's China is experiencing rapid growth, with over half of the new restaurants globally opening in China each year [2] - The company has over 7,000 restaurants in China and plans to open 1,000 new locations this year, averaging one new restaurant every 10 hours [2] - McDonald's China has over 300 million members and serves more than 1.3 billion customers annually, with over 90% of orders coming from digital channels [2] Investment and Innovation - McDonald's plans to invest 4 billion RMB in digital research and innovation from 2024 to 2028 to support industry upgrades and new productivity [2] - Innovations from McDonald's China are being shared globally, including digitalization and delivery experiences [2] Supply Chain and Sustainability - McDonald's China has launched the "McChain" initiative with 11 core suppliers, focusing on sustainable development and building a smart supply chain [2][3] - 90% of ingredients and raw materials are sourced locally, with ongoing efforts to enhance localization [3] - The company has established a smart supply chain industrial park in Hubei and is building another in Huzhou, expected to be operational by 2027 [3]