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快手科技副总裁宋婷婷:数字技术赋能女性发展,助力女性展现创新力与领导力
Zhong Guo Xin Wen Wang· 2025-08-13 02:43
8月11日,2025"APEC她力量助力可持续未来"圆桌论坛在韩国仁川举行,本届论坛以"我们构筑的可持 续明天——连接、创新、繁荣"为主题。聚焦新时代女性在助力可持续未来发展的公益模式,全球各界 女性领导者共同分享"她力量"在推动数字经济发展,创新社会公益模式等领域的宝贵经验。 在"数字赋能女性全面发展"圆桌论坛中,快手科技副总裁、快手公益基金会理事长宋婷婷分享了快手通 过数字技术助力女性全面发展的公益理念与创新实践。她表示,数字时代下女性通过短视频直播打开就 业创业新模式,弥合数字鸿沟推动女性经济发展,女性力量在乡村振兴与社会经济发展中扮演着越来越 重要的角色。 "她力量"成为推动数字时代发展的重要动力 全球范围内,女性力量已经成为推动社会进步与经济多元化发展的重要组成部分。随着数字技术普及, 快手为女性在创业就业及个人发展方面提供了更多机遇,并有效提升女性在社会各领域影响力。宋婷婷 表示:"快手从2018年就开始启动数字技能人才培养体系,并探索数字时代下的女性帮扶新模式,全面 释放新时代女性发展潜能"。 (快手科技副总裁、快手公益基金会理事长宋婷婷) (开班仪式) 快手为数亿用户搭建起一个充满信任与活力的 ...
快手宋婷婷:数字技术构建女性发展新生态 多维度赋能“她力量”
Huan Qiu Wang· 2025-07-04 13:18
Core Viewpoint - The forum emphasizes the opportunities and challenges for women's development in the digital age, focusing on how technology can empower women and promote a more inclusive and sustainable digital economy [1]. Group 1: Digital Skills and Training Initiatives - Kuaishou has initiated a digital skills training system since 2018, including projects like "Happy Village Leaders" and "Village Broadcasting Plan," aimed at enhancing vocational skills for rural women [2]. - The "She Power: Rural Revitalization Assistance Plan," launched in collaboration with the China Women's Development Foundation, has incubated 6 female rural leaders and trained over 1,200 female entrepreneurs and nearly 100 women's federation cadres in Shanxi [2]. Group 2: Empowerment through Technology - A case study highlights that female leader Wei Hongyu in Shanxi developed a bitter bean craft industry chain, training 12 master artisans and 6 municipal-level masters, creating over 1,500 local job opportunities [5]. - The platform has enabled a "post-00s" entrepreneur, Zhao Yuyan, to form a live-streaming team that sells agricultural products exceeding 10 million yuan annually, benefiting over 200 farmers with an additional income of 3 million yuan [5]. Group 3: Ecosystem Activation and Value Creation - Kuaishou's platform has showcased diverse female development examples, such as "post-95" new farmer Mi Cang Zhuoma, who achieved annual sales of 4-5 million yuan through live streaming [6]. - The platform has also facilitated traditional cultural transmission, with Pipa artist "Pipa Die Die" promoting Pipa art through live streaming, achieving dual success in cultural preservation and career development [6]. Group 4: Systematic Layout and Social Value Extension - The "Happy Lecture Hall" project, launched in 2023, has reached over 40 counties, helping more than 1 million people acquire "short video + live streaming" skills, and established regional "shared live streaming rooms" in 7 provinces [7]. - Kuaishou's 2024 Corporate Social Responsibility Report indicates that the project has created a sustainable digital skills training system through a model of "online courses + offline training + traffic support" [7]. Group 5: Broader Support for Women's Development - Kuaishou collaborates with UN Women to conduct anti-violence campaigns and has launched projects to support young girls, establishing digital classrooms and technology courses to broaden their horizons [9]. - The company's initiatives contribute to a thriving content ecosystem that continuously empowers women, promoting creativity in rural revitalization and cultural heritage preservation [10].