数字茉莉

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宝藏之城丨这座小城的茉莉花香飘世界
Xin Hua Wang· 2025-08-09 00:53
Core Insights - Guangxi Hengzhou is renowned for its jasmine flower production, contributing over 80% of China's total jasmine flower output and more than 60% of the world's supply, earning it the title "Hometown of Chinese Jasmine" [2] - The local jasmine industry has created a diverse "1+9" industrial cluster, including flower tea, potted plants, food, tourism, and more, benefiting around 340,000 flower farmers [8] - The introduction of digital platforms and automated production lines has significantly improved efficiency in jasmine tea production, increasing flower fragrance utilization from below 50% to over 80% [12] Industry Development - The jasmine flower industry in Hengzhou has a rich historical background, with jasmine tea becoming a popular beverage since the Ming and Qing dynasties [12] - Recent years have seen a rise in new-style tea drinks, with local suppliers providing raw materials to over 70 new enterprises, contributing approximately 32% of revenue from new tea drink products in 2024 [15] - The establishment of over 170 flower tea enterprises in Hengzhou has fostered local economic growth and stability for farmers, allowing them to remain in their communities [8][6]
宝藏之城|这座小城的茉莉花香飘世界
Xin Hua She· 2025-08-09 00:48
Core Viewpoint - Guangxi Hengzhou, known as the "Hometown of Jasmine," produces over 80% of China's jasmine flowers and more than 60% of the world's total, leveraging its unique climate and fertile soil [2] Industry Overview - Hengzhou has over 180,000 acres of jasmine fields, with a bustling harvesting season each summer [2] - The region is home to more than 170 flower tea enterprises, benefiting around 340,000 flower farmers [16] - The local economy has diversified into a "1+9" industrial cluster, including flower tea, potted plants, food, tourism, and more [16] Historical Context - Jasmine flowers were introduced to Hengzhou during the Han Dynasty via the Silk Road, with tea-making techniques maturing by the Song Dynasty [24] - By the Ming and Qing Dynasties, jasmine tea became a tribute item for the imperial court [24] Technological Advancements - The establishment of a "Digital Jasmine" platform is driving the industry towards intelligent and standardized development [24] - Guangxi Zhongken Tea Co. has implemented an automated production line, increasing flower fragrance utilization from under 50% to over 80% [24][27] Market Trends - The rise of new-style tea drinks has created new opportunities for the jasmine industry, with a significant portion of revenue coming from new tea drink products [31] - Since 2021, over 70 companies have settled in Hengzhou, with many well-known tea brands sourcing jasmine from the region [31]