Financial Data and Key Metrics Changes - The company reported net revenues of RMB880 million for Q2 2025, representing a 40% year-over-year increase and a 9% quarter-over-quarter increase [15][16] - Non-GAAP operating profit reached RMB116 million, marking the seventh consecutive quarter of positive non-GAAP operating profit, with a non-GAAP operating margin expanding by more than five percentage points year-over-year to 13.2% [6][17] - Gross margin improved by 2.3 percentage points year-over-year to 27.5%, reflecting a favorable revenue mix and continued cost optimization efforts [16][17] - Operating cash inflow was RMB230 million, a significant increase from RMB197 million in the same period last year [18] Business Line Data and Key Metrics Changes - The e-vapor segment remains a key driver of growth, with the company expanding its product offerings to include modern oral nicotine products and heat-not-burn devices [6][9] - The company has established market leadership in the e-vapor segment and is diversifying its portfolio to include additional smokeless categories [9][10] Market Data and Key Metrics Changes - The company has seen moderate year-over-year growth in its overseas business, particularly in Asian markets, despite a decline in China export data [26] - The domestic compliance market in China is recovering, driven by stricter controls on illegal products, with over 80% to 90% of the market still dominated by illegal products [30][31] Company Strategy and Development Direction - The company is committed to a multi-category strategy, focusing on sustainable product innovation and strengthening its global distribution network [13][19] - The recent acquisition of a European e-vapor company is expected to enhance the company's operational footprint and local market share [12][39] Management Comments on Operating Environment and Future Outlook - Management highlighted the positive impact of tightening regulations on non-compliant products, which is expected to benefit compliant products and business development [24][25] - The company anticipates a stabilization of the market towards the end of 2025, allowing for healthy sustainable growth in 2026 and beyond [10][19] Other Important Information - The company announced its third cash dividend since its IPO, reaffirming its commitment to delivering value to shareholders [19][35] - The company is exploring additional categories that align with evolving consumer needs and has invested in local retail support to enhance market strategies [12][11] Q&A Session Summary Question: Regulation impact on non-compliant products - Management noted that the global regulatory landscape is becoming clearer, which is benefiting compliant products and allowing the company to gain market share [24][25] Question: Organic growth of overseas business - Despite a decline in China export data, the company achieved moderate year-over-year growth in overseas business, with significant contributions from the European market [26] Question: Current situation of the China market - Management observed a moderate recovery in the domestic compliance market, driven by stricter controls on illegal products, with the company actively collaborating with regulators [30][31] Question: Dividend announcements and share repurchase program - The company does not foresee additional dividend announcements this year and plans to continue its share repurchase program while evaluating future shareholder returns [35][36] Question: Details on the investment agreement with a European company - The investment agreement with a European e-vapor company aims to enhance distribution and retail capabilities, allowing the company to gain insights into European market trends [39][40]