Core Viewpoint - The company successfully organized a financial education campaign aimed at young tech consumers and high-end retail professionals, enhancing financial security awareness and wealth management skills in the digital age [1][5]. Group 1: Audience Targeting and Event Planning - The target audience primarily consists of young professionals and tech enthusiasts who value quality of life and are open to new financial services [1]. - The company adopted an innovative approach to the event, focusing on "technology, interactivity, and foresight," with content centered on digital financial security, intelligent wealth management, and consumer credit management [1]. Group 2: Technology-Driven Promotion - A "Smart Financial Experience Corner" was established to showcase digital services and financial knowledge through videos, emphasizing the convenience and security brought by technology [1]. - Personalized financial consulting services were provided by account managers, covering asset allocation, credit card benefits, personal loan planning, and anti-money laundering [3]. - Promotions and benefits related to the company's credit card offerings and installment purchase options were integrated into the event, enhancing its appeal [3]. Group 3: Event Outcomes and Brand Image - The event successfully reached over 50 high-end customers and store employees, increasing financial knowledge among the company's strategic target audience [5]. - The campaign enhanced the company's brand image as innovative, fashionable, and professional, improving brand recognition among young high-end customers [5]. - Collaboration with Huawei authorized stores explored a new model of "finance + technology" partnerships, laying the groundwork for deeper future cooperation [5]. - Valuable insights on future financial service expectations and innovative ideas were gathered from interactions with tech enthusiasts and employees [5]. Group 4: Future Directions - The company plans to deepen cross-industry collaborations, leveraging experiences from this event to explore partnerships with more high-end brands and innovative enterprises [5]. - Continuous innovation in promotional content and formats will be pursued, utilizing more technological means to create immersive financial education experiences [5]. - The company aims to accelerate the promotion and popularization of digital financial tools, providing customers with smarter and more convenient financial service experiences [5][6].