Core Insights - The "618" shopping festival has led to a peak in sales in the home appliance market in Guangxi, with "small and beautiful" smart mini appliances gaining popularity among young consumers [1][2] - Traditional appliances like rice cookers and induction cookers saw modest growth, while cleaning products and smart mini appliances experienced sales growth of nearly 100% [1] - The trend indicates a strong consumer preference for health-conscious and convenient home living solutions, driven by technological innovation [2] Group 1: Sales Performance - During the "618" event, traditional appliances had small growth, while smart mini appliances like robotic vacuums and countertop water purifiers saw sales double [1] - Suining Yigou reported over 30% growth in small appliance sales, with mini appliances being particularly favored by young consumers [2] Group 2: Consumer Preferences - Young consumers are increasingly drawn to products like smart water purifiers and mini washing machines, which offer health benefits and convenience [1] - The popularity of voice-controlled fans and other smart appliances reflects a growing demand for technology-driven home solutions [2] Group 3: Market Trends - The success of brands like "Xiao Xiong Electric" with mini rice cookers and electric cookers indicates a shift towards affordable, compact appliances that appeal to younger demographics [2] - The sales surge in smart mini appliances signifies a redefinition of modern home living, emphasizing quality and convenience [2]