Core Viewpoint - Volkswagen China will stop supplying the Touareg model to the Chinese market in November 2023 due to insufficient sales performance, marking the end of a nearly 30-year product lifecycle for this flagship vehicle [4][5]. Summary by Sections Product Lifecycle and Market Performance - The Touareg, launched nearly 30 years ago, has undergone three major redesigns, with the third generation released in 2018, sharing the MLB Evo platform with luxury models like Porsche Cayenne and Lamborghini Urus [4]. - The model was once the most expensive imported vehicle from Volkswagen, with a peak price of 1.58 million yuan, and achieved monthly sales exceeding 10,000 units at its height [4]. - Recent years have seen a decline in sales, with the starting price dropping to 508,800 yuan, yet sales remained low, with only 6,543 units sold in 2024 and monthly sales averaging around 300 units [4]. Competitive Landscape - A source close to the imported vehicle business indicated that the Touareg has reached the end of its product lifecycle, citing slow updates and declining performance as reasons for its lack of competitiveness [5]. - The decision to cease supply reflects Volkswagen's responsibility in a competitive market environment, although after-sales services for the Touareg will still be maintained in China [5].