汽车市场电动化转型
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郑州中原保时捷中心人去楼空,贵州也有保时捷4S店被曝经营异常,均为同一家控股股东
Xin Lang Cai Jing· 2025-12-25 11:11
Core Insights - Multiple Porsche dealerships are experiencing operational anomalies, with reports of empty showrooms and customers unable to redeem prepaid service packages or collect vehicles after paying deposits [1][2][3] - The affected dealerships in Guiyang and Zhengzhou are both owned by Dong'an Holdings Group, a well-established automotive dealer group in China [2][3] - Porsche's sales in China have significantly declined, with a 26% year-on-year drop in the first three quarters of 2023, totaling only 32,200 units compared to a peak of 95,000 units in 2021 [3] Group 1: Operational Issues - The Guiyang Mengguan Porsche Center has reportedly closed, leaving customers without access to their prepaid service packages and deposits [1] - Social media posts indicate that customers have been unable to contact staff at the Zhengzhou Zhongyuan Porsche Center, which also appears to have emptied its showroom [2] Group 2: Company Background - Dong'an Holdings Group, which owns the affected dealerships, has over 30 years of experience in the automotive industry, dealing with various luxury and mass-market brands [2] - The Guiyang dealership is part of Guiyang Dongbao Tai Automotive Sales Service Co., established in 2022, while the Zhengzhou dealership belongs to Zhengzhou Dongbao Run Automotive Sales Co., founded in 2015 [2] Group 3: Market Performance - Porsche's sales in China have faced pressure since 2023, with a notable decline in electric vehicle performance, as the Taycan and Macan models have not met market expectations [3] - The company plans to cease operations of approximately 200 self-built charging stations across China starting March 1, indicating challenges in its electric vehicle strategy [3]