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跨境电商的“出海密码”:为什么2025年需要注册海外公司?
Sou Hu Cai Jing· 2025-10-24 12:32
Core Insights - The global cross-border e-commerce market is expected to exceed $6 trillion by 2025, prompting companies to reassess their overseas strategies due to compliance pressures, funding efficiency, and escalating brand competition [1] Group 1: Platform Rule Evolution - Major cross-border e-commerce platforms are imposing stricter requirements on seller entities, with non-local entities facing limitations in account weight, advertising, and payment tool access [3] - For instance, U.S. company accounts on Amazon have a significantly lower store closure rate compared to domestic accounts, and TikTok requires U.S. tax identification for live streaming permissions [3] Group 2: Tax Compliance Upgrade - The global tax regulatory network is tightening, with the EU's Digital Services Tax and increased tax rates in markets like Brazil and India, necessitating companies to leverage overseas structures for tax compliance and efficiency [5] - A Shenzhen-based 3C seller reduced its overall tax burden from 25% to 12% by utilizing a "Hong Kong holding + U.S. operation" structure, saving over 8 million yuan annually [6] Group 3: Funding Efficiency Improvement - Cross-border capital flows remain under strict control, with domestic companies limited to an annual foreign exchange quota of $50,000; registering overseas allows for multi-currency accounts, reducing fees and transaction times [8] - An overseas company structure provides a compliant pathway for ODI (Overseas Direct Investment) filings, enabling a home goods brand to invest in a Vietnamese factory while avoiding domestic scrutiny [9] Group 4: Brand Premium Construction - Consumer perception of brand "nationality" significantly influences purchasing decisions, with research indicating that consumers in Europe and the U.S. are willing to pay a premium for local brands [11] - For example, a clothing brand registered in the UK and marketed as "London Design" on Shein increased its average transaction value from $19.9 to $29.9, while reducing return rates by 12% [11] Group 5: Risk Mitigation Mechanism - Increasing geopolitical tensions and regulatory uncertainties necessitate risk isolation through overseas company registration; a vaping brand that preemptively established a U.S. subsidiary was able to continue operations despite domestic account closures, reducing potential losses by over 200 million yuan [15] Conclusion - Registering overseas companies is becoming a crucial strategy for cross-border e-commerce, facilitating tax compliance, global integration, brand differentiation, and funding efficiency [17][18]
跨境电商老板必看:注册海外公司,藏着多少你不知道的红利?
Sou Hu Cai Jing· 2025-07-31 07:12
Group 1: Tax Benefits - Many cross-border e-commerce companies are considering registering overseas due to favorable tax policies in certain regions, such as Hong Kong and Singapore, which can reduce tax costs by 20% - 30% [1][3] - In Singapore, qualifying companies can enjoy a 75% tax reduction on the first 100,000 SGD of taxable income [1] Group 2: Enhanced Credibility - Registering an overseas company can enhance the perceived credibility and strength of the business, making it more appealing to consumers who prefer companies with an international background [3] - Market research indicates that consumers are more likely to trust and choose products from companies with overseas registrations, believing in better quality and service [3] Group 3: Financial Management - Overseas registration allows for easier management of funds, enabling companies to open foreign bank accounts that facilitate the receipt and transfer of foreign currencies without domestic restrictions [3] - This flexibility in financial operations is likened to having a global "funds wallet," streamlining cash flow [3] Group 4: Intellectual Property Protection - Registering overseas can provide better protection for intellectual property, with access to robust legal frameworks in regions like the EU for trademarks and patents [4] - Companies can effectively safeguard their innovations and rights through local legal channels in case of infringement [4] Group 5: Market Expansion - Overseas companies can more easily enter local markets and establish partnerships with local retailers and wholesalers, enhancing market penetration [6] - Data shows that cross-border e-commerce companies registered overseas can expand their market presence 30% - 50% faster than those without such registrations [6] Group 6: Overall Advantages - Overall, registering an overseas company serves as a "universal key" for cross-border e-commerce, offering benefits in taxation, credibility, financial management, intellectual property protection, and market expansion [6]