Core Viewpoint - Amway has announced that all 13 products in its Nutrilite Herbal series have achieved carbon neutrality, alongside a donation of 10 million yuan to launch a personal carbon neutrality advocacy campaign, aiming to deepen carbon management at the consumer level and support national dual carbon goals [1][9]. Group 1: Carbon Neutrality and Corporate Responsibility - Amway's Nutrilite Herbal series products have received carbon neutrality certification, setting a benchmark for zero-carbon health products [14]. - The company has a clear roadmap for carbon neutrality, aiming to achieve a 75% reduction in absolute CO2 emissions by 2035 and complete corporate carbon neutrality by 2038 [16][19]. - The initiative includes a "Personal Carbon Account" WeChat mini-program to encourage individual carbon reduction actions, with users achieving 80 kg of carbon reduction in 21 days receiving a certificate and a donation of 200 yuan to marine carbon sequestration projects [11][9]. Group 2: Consumer Behavior and Carbon Emissions - Residential consumption accounts for 53% of total carbon emissions in China, highlighting the importance of integrating consumer behavior into carbon reduction management [3][6]. - The first quarter of 2025 saw a 1.6% year-on-year decrease in carbon emissions in China, indicating significant progress in the country's green transition [4]. - Amway's community-driven approach promotes low-carbon lifestyles, with members showing a 15% higher engagement in green behaviors compared to the general population [8]. Group 3: Environmental Impact and Sustainable Practices - The 10 million yuan donation will support marine carbon sequestration projects, including seagrass bed protection and mangrove planting, which are crucial for carbon capture [13]. - Amway's sustainable practices include using organic farming methods, AI for resource efficiency, and zero-carbon manufacturing processes [18]. - The company emphasizes the importance of consumer choices in achieving dual carbon goals, demonstrating that individual actions can collectively drive significant environmental change [19].