海洋环保

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国贸地产“海好有你·益起美”社区活动落幕 以公益行动点亮“与城共美”的初心
Sou Hu Wang· 2025-06-24 10:01
Core Viewpoint - The article emphasizes the importance of community engagement in marine conservation through the "Ocean Month" initiative by Guotai Real Estate, highlighting the integration of public welfare into local communities [1][24]. Group 1: Event Overview - The "Ocean Month" event focuses on community involvement and marine protection, featuring immersive activities in Xiamen [1][3]. - Hundreds of families participated in the event, transforming the venues into vibrant marine-themed spaces [4]. Group 2: Activities and Engagement - Various interactive stations were set up, including an eco-art exhibition and hands-on workshops for children, promoting creativity and environmental awareness [6][9]. - Children engaged in activities like creating wish bottles and painting a "low-carbon future" mural, fostering a sense of responsibility towards the environment [11][12]. Group 3: Community Impact - Over 500 children participated in the event, earning "Excellent Marine Guardian" certificates, which encouraged a two-way interaction in marine education [13]. - The event successfully mobilized community members to join a volunteer service team, establishing a sustainable public welfare mechanism [13][21]. Group 4: Digital Innovation - The "Blue Sea Guardian" points program was launched, with 241,360 users participating and achieving a 96% correct rate in environmental knowledge quizzes [15][19]. - This program incentivizes daily eco-friendly actions, making low-carbon living accessible and engaging for community members [17][19]. Group 5: Long-term Vision and ESG Commitment - Guotai Real Estate's ongoing commitment to marine conservation is part of its broader ESG strategy, which includes sustainable building practices and community development initiatives [24][28]. - The company aims to create a lasting impact through its "Ocean Goodness" initiative, which has been active since 2023, promoting environmental education and community involvement [26][28].