Core Viewpoint - JD Auto has launched a nationwide series of activities called "Billion Subsidy to Rural Areas" for electric bicycles, starting in Jiyang District, Jinan City, aimed at enhancing rural consumption and promoting green travel [1][3]. Group 1: Event Details - The first event will take place at the Jiyang Cultural and Sports Center Art Museum, showcasing multiple models of electric bicycles that meet new national standards, allowing residents to experience them conveniently [3]. - Consumers attending the event can enjoy discounts ranging from 30% to 80% on brand electric bicycles, along with customized gifts such as "Ma Shun Shun" stickers, reinforcing the commitment to providing quality products at affordable prices [3]. Group 2: Service Offerings - JD Auto leverages its online and offline service channels to provide a seamless one-stop shopping experience, allowing consumers to purchase electric bicycles through the JD APP and enjoy home delivery and registration services [5]. - The company promises reliable on-site maintenance services, addressing the repair challenges faced by rural users, and offers free air inflation services at JD maintenance stores [5]. Group 3: Market Context - Electric bicycles are increasingly popular in rural markets, but there has been a prevalence of non-compliant products that pose safety and durability risks, leading to a growing demand for compliant and safe vehicles among rural users [5]. - The "Billion Subsidy to Rural Areas" initiative by JD Auto responds to the urgent need for quality, compliant products and aims to extend its service network into lower-tier markets [5]. Group 4: Additional Promotions - On January 31, JD also launched the "National Subsidy to Rural Areas - Jiyang Station" event, featuring thousands of home appliances and 3C products from well-known brands, with cashback offers for purchases over 3000 yuan [6]. - During the New Year Festival, JD's self-operated electric bicycles will participate in the "17 Cycling Festival," offering various promotional activities, including group purchases and exclusive discounts [6].