2025年10月13日晚，苹果CEO库克现身抖音Apple Store直播间，宣布iPhone Air国行版将于10月17日（本周五）早9点开启预定，10月22日（下周三）正式开 售。 值得注意的是，目前中国联通已上线eSIM业务全国预约通道，标志着国内eSIM应用正加速走向普及。据官方数据显示，截至发稿时，预约人数已突破6万 人，且仍在快速增长。这一动作被普遍解读为为即将上市的国行iPhone Air提前铺路。 据了解，iPhone Air是苹果公司于2025年9月10日发布的手机产品。它配备6.5英寸显示屏，支持Promotion自适应刷新率、全天候显示功能，峰值亮度高达 3000尼特。机身厚度仅5.6毫米，重量165克，是截至发布时最薄的iPhone。该机型采用超瓷晶面板，抗刮擦能力大幅提升，提供深空黑、云白色、淡金色和 天蓝色四种颜色。性能方面，搭载A19 Pro芯片，配备4800万像素融合式摄像头系统。iPhone Air国行版256GB版本定价7999元，512GB版本为9999元，1TB 版本售价11999元。 ...

Group 1 - Apple held its annual fall product launch event on September 10, introducing the iPhone 17 series, new Apple Watch models, and AirPods [1] - The iPhone 17 series will be available for pre-order starting September 12 and officially on sale from September 19 [1] - Apple is offering a 1 billion yuan trade-in subsidy for the iPhone 17 series through JD.com, with additional benefits for customers [1] Group 2 - The iPhone 17 series includes four models: iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, with starting prices of 5999 yuan, 7999 yuan, 8999 yuan, and 9999 yuan respectively [2] - The iPhone 17 features the A19 chip, while the Air and Pro models are equipped with the A19 Pro processor, both based on TSMC's 3nm N3P process [2] - The new iPhone Air is touted as the thinnest iPhone ever at 5.6 mm, featuring a 6.5-inch ProMotion display with a 120Hz refresh rate [2] Group 3 - Apple introduced new Apple Watch models, including Apple Watch SE 3, Apple Watch Series 11, and Apple Watch Ultra 3, with starting prices of 1999 yuan, 2999 yuan, and 6499 yuan respectively [3] - The Apple Watch SE 3 features the S10 chip, always-on display, and health monitoring capabilities, while the Ultra 3 has enhanced display technology and new connectivity features [3] - Pre-orders for the new Apple Watch models will begin on September 11, with sales starting on September 19 [3]

Core Viewpoint - Apple is set to hold a highly anticipated launch event on September 9, focusing on the iPhone and introducing a range of new products [1] Group 1: iPhone 17 - The ultra-thin iPhone 17, potentially the thinnest iPhone yet at 5.5mm, will be introduced, featuring a single-lens camera and possibly compromised battery life, but its design and new name "iPhone 17 Air" generate excitement [4] - The iPhone 17 Pro series will feature a redesigned camera system with a larger pill-shaped camera bump, a more durable aluminum back, and a rumored 48-megapixel telephoto lens supporting up to 8x optical zoom, appealing to photography enthusiasts [4] Group 2: Apple Watch and AirPods - The Apple Watch Ultra 3 is expected to be a highlight, featuring satellite connectivity for emergency assistance in remote areas, enhancing its practicality and safety [4] - The new AirPods Pro will include in-ear heart rate monitoring, improved active noise cancellation, enhanced sound quality, and optimized design, making it more competitive in the wireless earphone market [4] Group 3: Accessories - A variety of colorful accessories, including cases and straps, will be launched, with the iPhone 17 Pro series possibly featuring an orange version and the iPhone 17 Air in light blue, along with a new "TechWoven" fabric case to replace the criticized FineWoven case [5]