Group 1 - Clear product positioning is essential for retail success, allowing brands to adapt to competition and market development effectively [1] - The layout of products is crucial, with common pitfalls including the "hit product mentality" and the "sea of products strategy," which can lead to poor sales and ineffective brand identity [3][4] - Unique and creative product design is vital for standing out in the retail market, as it helps create a memorable brand image [5] Group 2 - Focusing on repeat purchase products, such as clothing and snacks, can enhance customer loyalty, especially when the store meets all shopping needs [6] - Effective marketing strategies for existing customers, including personalized service and loyalty programs, can increase customer retention and stabilize revenue [8] - By mastering product positioning, product layout, unique design, and customer marketing, retail stores can thrive in a competitive environment [8]