Core Viewpoint - The company Aoji Co., Ltd. is experiencing a decline in net profit for the first half of 2025, attributed to factors such as tariff wars and rising logistics costs, leading to a profit warning with expected net profits between RMB 100 million and RMB 130 million, a decrease of 50%-62% compared to the previous year [2][3] Group 1: Financial Performance - Aoji's expected net profit for the reporting period is projected to be between RMB 100 million and RMB 130 million, representing a significant decline of 50%-62% year-on-year [2] - In 2024, Aoji's revenue reached RMB 10.71 billion, with the U.S. market contributing RMB 7.55 billion, indicating a rising trend in revenue from this market despite overall profit decline [3] - The logistics solutions business generated RMB 2.44 billion in revenue in 2024, showing a year-on-year growth of 47.7% [3] Group 2: Operational Challenges - The decline in profitability is partly due to increased costs from tariff policy adjustments and rising logistics expenses, which have significantly impacted overall costs [2] - The rapid expansion of the logistics business has not yet translated into improved financial performance, as increased operating costs from newly leased warehouses have led to a decline in net profit [4] - The company's strategic incubation projects are still in the early stages, resulting in high investment costs that dilute overall profits [5] Group 3: Market Position and Stock Performance - Aoji Co., Ltd. was founded in 2010 and has transitioned from selling 3C digital products to high-quality home furnishings and logistics supply chain services, being recognized as one of the early major players in cross-border e-commerce in China [5] - As of August 18, the stock price of Aoji Co., Ltd. closed at HKD 7.88, down 1.25%, reflecting a significant drop from the initial offering price of HKD 15.6 [6]

Core Viewpoint - The company expects a significant decline in net profit attributable to the parent company for the first half of 2025, projecting a range of approximately RMB 100 million to RMB 130 million, representing a decrease of 50% to 62% compared to the same period in 2024 [1] Group 1: Profit Forecast - The anticipated net profit for the first half of 2025 is projected to be between RMB 100 million and RMB 130 million [1] - This represents a decline of 50% to 62% compared to the net profit in the same period of 2024 [1] Group 2: Reasons for Profit Decline - The decline in net profit is primarily attributed to adjustments in tariff policies affecting the sales of goods, coupled with rising logistics costs, which have led to a significant increase in overall costs [1] - In the logistics solutions business, the revenue growth from newly leased warehouses in late 2024 and early 2025 has not yet fully materialized, while the related operating costs have surged due to the amortization of right-of-use assets [1] - The company's strategic incubation projects are still in the early stages, resulting in high investment costs that dilute overall profits [1]