Core Insights - The article emphasizes the importance of comprehensive e-commerce operations that go beyond basic technical skills to encompass a full understanding of the "data-traffic-conversion-brand" chain [1][3][21] - It outlines a structured skill pyramid necessary for career advancement in e-commerce operations, highlighting four core skill modules [3][11] Skill Modules - **Data Analysis Ability**: Essential for identifying issues, pinpointing causes, and predicting trends, distinguishing between merely viewing data and effectively analyzing it [4][5] - **Traffic Acquisition and Integration**: Focuses on mastering data tools and understanding traffic sources and quality, with an emphasis on both paid and free traffic strategies [6][8] - **User and Product Thinking**: Critical for differentiating between ordinary and advanced operations, requiring a deep understanding of user needs and product optimization [9][11] Career Development Stages - **Stage One**: Entry-level operators (0-1 year) focus on efficient execution of basic tasks [12][13] - **Stage Two**: Intermediate operators/store managers (1-3 years) become business backbones, responsible for channel promotion and sales targets [12][13] - **Stage Three**: Senior operators/operation managers (3-5 years) evolve into strategic leaders, managing teams and budgets while driving brand growth [12][13] Importance of Professional Certification - The article advocates for obtaining professional certifications like the CDA Data Analyst certification, which enhances knowledge structure, provides authoritative validation of skills, and keeps professionals updated with industry trends [14][15][17] - CDA certification is highly recognized in the industry, with many companies prioritizing candidates who hold this certification [17][19] Actionable Guidelines - The article concludes with a roadmap for personal development in e-commerce operations, emphasizing the need for foundational skills, project management experience, and strategic thinking [21][22]