白酒行业年轻化和低度化转型
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22家上市酒企仅6家维持营收利润正增长
Ge Long Hui A P P· 2025-09-12 04:17
Core Viewpoint - The Chinese liquor industry is experiencing a significant downturn, with only 6 out of 22 listed companies reporting positive revenue and profit growth in the first half of the year, indicating a deep adjustment phase for the industry [1] Industry Summary - The liquor industry is undergoing a "triple period overlap" adjustment, facing challenges that have led to a decline in growth rates [1] - Key strategies being adopted by liquor companies include targeting younger consumers and promoting lower-alcohol products to navigate current market difficulties [1] - The three main focal points for the liquor industry in the first half of the year are instant retail, banquet markets, and lower alcohol content [1] Company Summary - Among the 22 listed liquor companies, only 6 maintained positive revenue and profit growth: Kweichow Moutai, Wuliangye, Shanxi Fenjiu, Gujing Gongjiu, Laobaigan, and Jinhui Liquor [1] - The companies that reported growth include both leading brands and regional champions, suggesting that despite increasing industry concentration, there are still structural opportunities available [1]
22家上市酒企仅6家多赚钱了
Xin Lang Cai Jing· 2025-09-12 03:59
近日,白酒上市公司均已披露半年报,增速下滑已成不争的事实。22家白酒上市公司中,仅6家维持了 营收利润正增长,行业在深度调整中承压前行。面对当前困境,酒企正积极寻求通过年轻化和低度化转 型来突破。即时零售、宴席市场和降度成为上半年白酒行业三大关键词。这是一剂"猛药"还是一道"良 方",尚需时间验证。 白酒行业整体处于"三期叠加"的深度调整期。在22家白酒上市公司中,上半年仅 6家维持了营收利润正增长。这6家企业分别是贵州茅台、五粮液、山西汾酒、古井贡酒、老白干酒和金 徽酒。这几家企业中,部分是头部酒企,部分是区域龙头。这表明了,尽管近年来白酒行业集中度不断 上升,但仍存在结构性机会。(南方日报 ) ...