百强房企销售情况
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【房地产】10月百强房企销售额环比+4%,1-10月累计同比-17%——百强房企销售跟踪(2025年10月)(何缅南/韦勇强)
光大证券研究· 2025-11-04 23:05
Core Viewpoint - The real estate market is experiencing a decline in sales, with significant year-on-year decreases in sales amounts and areas sold for both TOP10 and TOP100 real estate companies in October 2025 compared to the previous year [4][5]. Group 1: Sales Performance - In October 2025, the TOP10 real estate companies reported total sales of 139.9 billion, a year-on-year decrease of 38.7%, but a month-on-month increase of 6.4% [4]. - For the period from January to October 2025, the total sales for TOP10 companies reached 1.35 trillion, reflecting a year-on-year decline of 15.6% [4]. - The TOP100 real estate companies had total sales of 276.6 billion in October 2025, down 40.6% year-on-year, but up 3.9% month-on-month [5]. - From January to October 2025, the total sales for TOP100 companies amounted to 2.77 trillion, showing a year-on-year decrease of 16.7% [5]. Group 2: Median Sales Data - The median year-on-year sales change for the TOP50 real estate companies from January to October 2025 was -15% [6]. - In October 2025, among the TOP50 companies, the average year-on-year sales change was -6.7%, with a median of -42.4% [6]. - Only 2 out of 20 major real estate companies reported positive year-on-year sales growth in October 2025, with Greenland Holdings showing a significant increase of 67% [6]. Group 3: Market Concentration - The sales concentration for TOP10, TOP20, TOP50, and TOP100 real estate companies was 13.8%, 18.4%, 24.4%, and 28.8% respectively, all showing a year-on-year decline [7].