Core Viewpoint - The rise of "live-streaming job recruitment" is transforming the job search process, making it more interactive and accessible for job seekers, particularly in blue-collar and new employment forms [2][3][10]. Group 1: Job Recruitment Trends - Live-streaming job recruitment has become a standard feature in job fairs, with platforms like Kuaishou facilitating real-time interaction between job seekers and employers [2][5]. - During the Spring recruitment period from January 15 to February 12, over 10 million users utilized Kuaishou for job searching, marking a 184% increase from the previous year, with a 572% rise in successful matches [2][3]. - The majority of job openings are concentrated in blue-collar sectors, including roles such as delivery, catering, and service jobs [3][10]. Group 2: Advantages of Live-Streaming Recruitment - The format allows for a more immersive job search experience, enabling job seekers to ask questions and receive immediate answers about job conditions, such as salary and work environment [6][7]. - The approach reduces barriers to job searching, as applicants can engage without needing to prepare resumes [6][10]. - Live-streaming recruitment has proven effective in expanding the reach of job postings, with events attracting over 100,000 viewers in just a few hours [5][10]. Group 3: Challenges and Development Needs - Despite its popularity, the live-streaming recruitment ecosystem lacks standardized practices and professional training for hosts, which can affect the quality of job matching [10][12]. - The role of live-streaming recruiters is being formalized, with the Ministry of Human Resources and Social Security recognizing "live-streaming recruiters" as a new profession, emphasizing the need for professional development [10][12]. - There is a call for collaboration among various stakeholders, including government agencies, educational institutions, and businesses, to enhance the effectiveness and credibility of live-streaming recruitment [12].