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2026北京两会|对话市政协委员张令:商超消费券纳入年度政策,直达消费者与商户末梢
Bei Jing Shang Bao· 2026-01-27 09:57
Core Viewpoint - The retail industry in Beijing is transitioning from "incremental development" to "stock renewal and experience upgrade," highlighting the need for innovative solutions to address the pressures faced by small and medium-sized supermarkets and the consumption needs of special groups [3][4]. Group 1: Current Challenges in Retail - Small and medium-sized supermarkets are under significant pressure due to high rent, labor costs, and a decline in customer traffic, with insufficient support for daily consumption [4][5]. - The current consumer voucher policies lack a long-term execution mechanism, failing to create a sustained effect on consumption [4][5]. Group 2: Recommendations for Policy Improvement - It is suggested that consumer vouchers for supermarkets should be included in annual consumption stimulus policies, with funding comprising 10%-20% of total voucher funds [5]. - Special consumer vouchers of 50-200 yuan should be issued for low-income and elderly groups, with offline application channels established to bridge the digital divide [5]. Group 3: Support for Retail Transformation - The retail industry requires enhanced policy support to address challenges such as high initial investment and long return periods for transformation projects [6]. - A "performance-based subsidy" mechanism is proposed, where subsidies for commercial facility upgrades could cover 30%-50% of total investment for supply stores and 20%-30% for service upgrades [6]. Group 4: Green Transition in Retail - The retail sector is identified as a key player in promoting green consumption and reducing carbon emissions, but current carbon quota systems are fragmented and lack clarity [7][8]. - Recommendations include implementing a tiered quota reward system based on energy-saving achievements and establishing a mixed quota distribution mechanism that combines free and paid allocations [8][9].