Core Insights - OHKU has launched a new IP series "TWOTOO Dimension Investigation Bureau" in the collectible toy market, following the success of its previous IP "Fluffy Monster" [1] - The collectible toy market in China is projected to reach 67.8 billion yuan by 2024, with a compound annual growth rate of 13.8% from 2020 to 2024, and is expected to exceed 100 billion yuan by 2027 [1] - TWOTOO aims to replicate the growth trajectory of "Fluffy Monster" by targeting the demand for personalized and emotionally resonant IP products among consumers [1] Product Details - The TWOTOO series includes 6 regular figures and 1 hidden figure, priced at 69 yuan each, with a hidden figure probability of 1 in 72 [5] - The series features core characters EVEN and NEVE, who embody contrasting personalities and engage in various tasks to fix "bugs" across dimensions, illustrating the philosophical concept of "unity of opposites" [3] Innovation and Craftsmanship - TWOTOO showcases advanced craftsmanship with a focus on sci-fi aesthetics, featuring detachable accessories that enhance playability [7] - The series employs a unified base pose but incorporates thoughtful design details, such as a removable helmet for the "Magical Creature Investigator" and customizable tools for the "Known Structure Maintainer" [7] Global Strategy - OHKU has established a global presence with over 3,000 sales points across markets in Europe, North America, and the Asia-Pacific region, positioning TWOTOO as a key product in its international strategy [9] - The company has developed a robust supply chain and quality control system through collaboration with multiple high-quality factories, ensuring the successful launch of TWOTOO [9] Market Validation - TWOTOO made a significant impact at the 2025 CTE China Toy Expo, attracting attention from both domestic and international buyers [10] - The successful launch of TWOTOO reinforces OHKU's replicable IP incubation methodology, which includes market insight, IP selection, and full-chain development [10]