Core Viewpoint - Motorola has launched the world's first jewelry foldable phone, the moto razr 60 limited edition, in collaboration with Swarovski, featuring 35 Swarovski crystals, appealing to luxury consumers [3][5][24] Pricing and Positioning - The moto razr 60 limited edition is priced at 4,999 yuan for the 12+512GB model, with a promotional discount bringing the price down to 4,199 yuan [5][11] - In comparison, the standard razr 60 model is priced at 3,999 yuan, indicating a 1,000 yuan premium for the limited edition due to its design and bundled accessories [7][12] Product Specifications - The phone features a 3.6-inch OLED outer screen with a resolution of 1056*1066 and supports a peak brightness of 1700 nits and a 90Hz refresh rate [12][15] - The inner display is a 6.9-inch pOLED flexible screen with a resolution of 1080*2640 and a 120Hz refresh rate [15] - The camera system includes a 50MP main camera with optical stabilization, a 13MP ultra-wide camera, and a 32MP front camera [17] - It is powered by a MediaTek Dimensity 7400X processor and has a 4,500mAh battery with 33W wired and 15W wireless fast charging capabilities [19] Market Strategy and Consumer Perception - The product targets female and trend-conscious consumers, but there are concerns that relying heavily on design and luxury branding may alienate traditional users [22][24] - The combination of technology and luxury may create a niche market, but the long-term sustainability of such a strategy is questioned, as it may not resonate with rational consumers [24]