Core Viewpoint - Li Auto has announced a strategic partnership with Anaya Drama Festival to create innovative cross-border art activities during the festival from June 19 to June 29, 2025, showcasing a cultural feast [1] Group 1: Partnership Details - The collaboration will feature a series of artistic events that integrate Li Auto's brand elements with light and shadow art at the Anaya Auditorium, emphasizing the symbiosis of technology and cultural art [2] - Li Auto will also conduct an art-themed vehicle parade and return the popular "No Duck Power" interactive activity, aiming to enhance emotional connections with users through engaging experiences [2] Group 2: Product Highlights - The Li MEGA Home, a family tech flagship MPV, has quickly become a market hit since its launch in April, with over 90% of orders coming from the MEGA model line [3] - The vehicle offers diverse spatial experiences with features like dual zero-gravity rotating seats, electric doors, and massage functions, ensuring a comfortable and convenient travel experience for festival participants [3] Group 3: Strategic Goals - The partnership reflects a deep resonance with innovation and aims to promote the integration of technology and culture, supporting the development of cultural arts through the physical industry [3] - Li Auto plans to continue deepening collaborations in the cultural and artistic fields, enhancing brand value through cultural empowerment and contributing to the synergy between the automotive industry and culture [3]