空调市场格局

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奥维云网、中怡康7月数据:空调市场TOP3格局稳固,美的格力海尔领跑
Huan Qiu Wang· 2025-08-16 06:47
Core Insights - The air conditioning market in China remains dominated by three major brands: Midea, Gree, and Haier, according to the latest retail monitoring reports from AVC and CMM [1][2] - Midea holds the largest market share at 29%, followed by Gree at 17% and Haier at 15%, with Haier being the only brand among the top three to show a year-on-year net growth in market share [1][2] Group 1 - Midea's market share decreased from 30% in July 2024 to 29% in July 2025, reflecting a 1% decline [2] - Gree's market share also declined from 19% in July 2024 to 17% in July 2025, marking a 2% decrease [2] - Haier's market share increased from 11% in July 2024 to 15% in July 2025, indicating a 4% growth [2] Group 2 - Xiaomi's market share fell from 12% in July 2024 to 10% in July 2025, representing a 2% decline [2] - Aux maintained its market share at 8% from July 2024 to July 2025, showing no change [2] - The overall competitive landscape in the air conditioning market remains stable, with the top three brands consistently leading [1][2]