Summary of the Conference Call for Aux Group Company Overview - **Company**: Aux Group - **Industry**: Air Conditioning and Home Appliances Key Points and Arguments 1. **Financial Performance**: Aux reported a revenue growth of 15% and a profit growth of 8%, with a valuation of 6.6 times earnings, which is lower than Hisense's 7.7 times valuation, indicating significant investment value [2][3] 2. **Dividend Commitment**: The company has committed to a dividend payout ratio of no less than 70% from 2025 to 2027, with an expected dividend yield of 10.6% in 2025, surpassing Hisense's 7% [2][3] 3. **Net Profit Margin**: Aux achieved a net profit margin close to 10%, attributed to its domestic sales model reducing channel markups and high-profit contributions from overseas OEM (Original Equipment Manufacturer) business [2][4] 4. **Market Expansion**: The company is actively expanding into emerging air conditioning markets such as Europe, the Middle East, Africa, and Southeast Asia, where penetration rates are low but demand growth potential is high [2][5] 5. **Stock Price Decline**: Recent stock price declines were influenced by both fundamental and financial factors, including downward adjustments in annual forecasts and challenges in domestic and overseas markets [2][6] 6. **Operational Challenges**: The company faced operational challenges post-IPO, including a price war in the domestic market and supply chain issues in overseas markets due to geopolitical tensions [3][7] 7. **Competitive Position**: Aux's competitive position is bolstered by its direct sales model, which minimizes price discrepancies compared to competitors like Gree [4][5] 8. **Future Growth Potential**: The company has significant growth potential in the global air conditioning market, with a current overseas market share of less than 10% and opportunities to capture market share from Japanese and Korean brands [12][16] 9. **Investor Sentiment**: Despite short-term selling pressure from retail investors, long-term prospects remain attractive due to the company's high dividend yield and potential for valuation recovery [15][17] Additional Important Insights 1. **Emerging Market Focus**: Aux's strategy includes focusing on emerging markets, with a significant portion of its revenue coming from OEM business, which constitutes 30% of its total OEM income [10][11] 2. **ODM and OBM Strategies**: The company emphasizes ODM (Original Design Manufacturer) and OBM (Original Brand Manufacturer) strategies to enhance responsiveness and meet diverse market needs [11] 3. **Market Share Growth Logic**: The growth logic for Aux is primarily based on increasing market share, which is expected to offset various adverse factors [14][16] 4. **Potential Index Inclusion**: Aux is likely to be included in the OCI index, which could attract more attention and investment due to its high dividend yield in the white goods sector [16] This summary encapsulates the essential insights from the conference call, highlighting Aux Group's financial performance, market strategies, and future growth potential in the air conditioning industry.