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研判2025!中国职业教育培训市场政策、产业链、发展现状、竞争格局及发展趋势分析:就业竞争激烈,市场需求巨大[图]
Chan Ye Xin Xi Wang· 2025-04-09 01:40
Overview - The vocational education and training industry in China is experiencing significant growth due to the transition from a manufacturing-based economy to a service-oriented economy driven by technology and services, leading to a high demand for skilled talent [1][8] - The market size of the vocational education and training industry is projected to reach 594.6 billion yuan in 2024, with employee technical training accounting for approximately 34.2%, application-oriented vocational education for college students at 26.8%, higher vocational education at 21.9%, and secondary vocational education at 17.2% [1][8] Market Policies - The Chinese government has implemented a series of policies to support the development of the vocational education and training industry, creating a favorable policy environment [3] - Key policies include the "Implementation Plan for the Integration of Industry and Education in Vocational Education (2023-2025)" and various initiatives aimed at enhancing the quality of education and aligning it with market needs [3][5] Industry Chain - The upstream of the vocational education and training industry includes teaching venues, educational equipment, faculty, and educational software, while the downstream consists of individual and corporate clients [6] - Corporations are significant demanders of vocational training, seeking to enhance employee skills and professional qualities to meet market competition [6] Competitive Landscape - The vocational education training market in China is fragmented, with numerous participants including both degree-granting institutions and non-degree vocational training providers [10][15] - Major players in the non-degree vocational education sector include Fenbi, Zhonggong Education, and Angli Education, with Fenbi leading in revenue generation [16][19] Development Trends - The industry is expected to see continued policy support, promoting the integration of vocational education with general education and enhancing cooperation between schools and enterprises [23] - There will be a closer connection between vocational education and industry needs, fostering a collaborative development model that involves enterprises in curriculum design and training programs [23]