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年末土拍“变奏曲”:联合体拿地盛行、民企聚焦式出手
Xin Jing Bao· 2025-12-02 14:19
Core Insights - The real estate land market in China is experiencing a structural differentiation as major real estate companies adopt a more cautious approach to land acquisition as the year-end approaches [1][2][16] - The total land acquisition amount for the top 100 real estate companies reached 847.8 billion yuan from January to November, marking a year-on-year increase of 14.1%, although the growth rate has significantly slowed compared to the previous months [2][6] - The trend of joint land acquisition among private real estate companies is becoming more common, particularly in first- and second-tier cities [11][13] Land Acquisition Trends - In November, private real estate companies focused on advantageous regions, with joint acquisition models becoming more prevalent [1][11] - The top three companies in terms of new value added from January to November are China Overseas Land & Investment (1,963 billion yuan), China Merchants Shekou (1,833 billion yuan), and Greentown China (1,293 billion yuan) [6][8] - The top 10 companies accounted for 54.1% of the total land acquisition amount among the top 100 companies, indicating a significant concentration of land acquisition among leading firms [6][16] Market Dynamics - The average premium rate for land transactions in November was 4.1%, reflecting a low level of market heat, with most land parcels sold at base prices [15][16] - Notable land acquisition cases include a competitive bid by Maoyuan Real Estate in Beijing, which won a plot for 5.024 billion yuan with an 18.21% premium [13] - The investment strategy of private companies has shifted from nationwide expansion to focusing on core areas, aiming to maintain survival and development in familiar markets [14][16] Future Outlook - The industry is witnessing an irreversible trend of increasing concentration, with resources continuing to flow towards leading companies, thereby squeezing the survival space for smaller firms [16] - The collaboration model in land acquisition is expected to become mainstream, reshaping the future development and cooperation landscape in the real estate sector [16]