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色彩趋势|Pantone发布2026年春夏纽约时装周十大流行色
Sou Hu Cai Jing· 2025-09-14 07:28
Core Insights - The color trends for the Spring/Summer 2026 New York Fashion Week focus on personalized expression and combating homogenization through bold color contrasts and innovative combinations, showcasing the myriad aspects of human nature [1] Color Trends Summary - **Acacia**: A yellow infused with green, bringing a bright vitality for the spring and summer season [3] - **Marina**: A tranquil sea blue, resembling a safe harbor for peace and comfort [3] - **Muskmelon**: A sweet and fragrant orange, radiating vibrant life [4] - **Alexandrite**: A calm yet luxurious teal, rich in color and deep in emotion [5] - **Lava Falls**: A passionate red that ignites primal instincts, characterized by its intense and dramatic hue [6] - **Dusty Rose**: A soft, hazy pink that exudes a romantic and enchanting aura [7] - **Tea Rose**: A rose color with red undertones, its elegant hue invites a tactile experience reminiscent of velvet [8] - **Amaranth**: A purple filled with urban flair, emanating a mysterious vibe and spiritual resonance [9] - **Burnt Sienna**: A reddish-brown that inspires a renewed exploration of nature's vitality [10] - **Burnished Lilac**: A lavender shade with a smoky quality, exuding a fragrant vintage charm [12]
Pantone 潘通:色彩趋势引领品牌赋能,美学创新解锁商业势能
Sou Hu Cai Jing· 2025-05-08 02:55
Group 1 - The collaboration between Pantone and Xiaohongshu has led to the rapid rise of "Shallow Spring Series" fashion content, with 2.56 million related posts and over 10 billion exposures on the platform [1] - The "Shallow Spring Series" color palette, which includes five core colors, was developed based on insights into the dressing needs of Asian women, showcasing Pantone's leadership in color trend prediction [3][4] - The partnership exemplifies how color can serve as a key emotional touchpoint and drive commercial decisions, creating a closed loop from color prediction to consumer conversion [3][7] Group 2 - Pantone has over 60 years of experience in the color industry, providing a comprehensive range of services from color standardization to commercial implementation [4][5] - The company aims to leverage its color standard system and digital tools to empower brands in managing their color assets effectively [9] - Future strategies include deepening collaboration across four business segments, focusing on creating a new ecosystem for brand growth through color [8][9]