茧丝被行业标准化

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趋势研判!2025年中国茧丝被行业分类、产业链、市场规模、细分格局、竞争格局及行业发展趋势分析:市场规模增长,高质量消费步伐加快[图]
Chan Ye Xin Xi Wang· 2025-07-18 01:39
Core Insights - The silk quilt industry in China is experiencing significant growth, with the market size expected to reach approximately 26 billion yuan in 2024 and 28.5 billion yuan in 2025, driven by rising consumer spending and demand for high-quality bedding products [1][6][8] - There is a notable shift towards mid-to-high-end silk quilts, with 50% of consumers opting for antibacterial and anti-mite features in 2024, an increase of 10 percentage points from 2022 [8] - The industry is moving towards standardization and branding, supported by government policies and technological advancements, which will enhance market diversity and expand overseas markets [15] Industry Overview - The silk quilt is defined as a quilt filled with silk made from silkworm cocoons, typically encased in cotton, silk, or blended fabrics, known for its lightweight, warmth, moisture absorption, and skin-friendly properties [2][4] - The core industry standard for silk quilts is the national standard GB/T24252-2019, with certifications for "pure natural silk" and OEKO-TEX® Standard 100 for ecological safety [2] Market Dynamics - The silk quilt market is characterized by a concentration of market share among well-known brands, with leading manufacturers benefiting from brand recognition and comprehensive sales channels [12] - Major companies in the industry include Mercury Home Textiles, Fuanna, and Boyang Home Textiles, which are recognized for their product technology, high R&D investment, and strong quality control [12][14] Competitive Landscape - The silk quilt industry is a traditional and significant sector in China, with a competitive landscape dominated by established brands that leverage their market position and technological capabilities [12] - The industry is categorized into three tiers based on brand strength and market presence, with top-tier companies focusing on technology upgrades and international branding to enhance global competitiveness [12] Future Trends - The silk quilt industry is expected to continue evolving with ongoing policy support and technological upgrades, leading to further standardization and branding efforts [15] - The market is anticipated to diversify, with an emphasis on expanding into international markets as domestic economic recovery progresses [15]