文 | 《好博会》报道组 刘丽丽 【期数】No.30 【人物】 北京知蜂堂健康科技股份有限公司董事长 李育强 【 TA 说】 "蜜蜂作为自然界最重要的传粉者，维系着全球75%农作物的繁衍，其生存状态直接关乎人 类粮食安全与生物多样性。它不仅能带来美味，也能寓意吉祥，这就是它的价值所在"。 巨大的仿真蜜蜂和蜂巢、高高的绿色植物和鲜艳的花朵，从绚丽的动植物世界到蜂蜜酿造、 五花八门的蜂产品……光影交织的梦幻镜像、三维虚拟现实身临其境。 在北京市昌平区南邵镇双营中路 137 号院，有一座花团锦簇、流光溢彩的"蜜蜂公园"，这 就是知蜂堂蜂博园。 知蜂堂蜂博园是国内规模最大、业态最丰富的蜜蜂主题园区。在这里，可以看到从三叠纪、 侏罗纪到白垩纪的地球动植物演变，以及蜜蜂如何通过传花授粉引领地球进化的奇迹、智勇 抵御天敌、匠心筑造家园、繁衍后代的智慧，还能了解王浆、蜂蜜等珍贵蜂产品的源起与特 性和二十多个国家的花卉、地理、风土文化和蜜蜂养殖传统。 一家卖蜂产品的企业，为什么要做蜂博园？ 蜂博园的创办者，北京知蜂堂健康科技股份有限公司董事长李育强表示，多个原因都在其 中，" 有我们自己对蜜蜂的情感，想传播蜂文化，蜜蜂是非常伟 ...

Core Points - The main theme of World Bee Day 2023 in China is "Close to Bees," emphasizing the ecological value of bees and promoting sustainable development [1][3] - China is a leading beekeeping country, with the number of bee colonies increasing from 8.1 million in 2004 to 9.49 million in 2023, representing about 10% of the world's total [2] - The bee industry significantly contributes to agricultural productivity, with global bee pollination adding over $150 billion annually, and in China, it boosts agricultural income by over 300 billion yuan [2] - The bee products market in China is rapidly growing, with honey production and exports leading globally, and in 2024, honey products are expected to be exported to over 60 countries [2] - Approximately 300,000 families in China rely on beekeeping as their primary source of income, playing a crucial role in rural revitalization [2] - The market for bee products is becoming increasingly segmented, with rising consumer demand for diverse products such as royal jelly, bee pollen, propolis, and related health and beauty items [2] Industry Initiatives - The celebration of World Bee Day aims to raise awareness about protecting bee habitats, reducing pesticide use, and planting bee-friendly plants in urban areas [3] - The event is organized by the China Bee Products Association, highlighting the importance of collaboration across society to create a harmonious ecosystem for bees and humans [3]