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2025安徽视听文旅融合发展大会在黄山开幕
Zhong Guo Jing Ji Wang· 2025-12-16 14:45
12月16日,由安徽省文化和旅游厅、黄山市人民政府主办2025安徽视听文旅融合发展大会在安徽黄山市 开幕,大会正式发布《安徽省视听文旅融合发展三年行动计划(2026-2028)》,标志着安徽顺应数字时代 发展趋势,推动视听与文旅深度融合迈出重要一步。 数据显示,《铁拳无敌杨芊芊》上线12小时全网曝光量达1.5亿,带动黄山旅游(600054)搜索量同比 增长460%;电视剧《六姊妹》热播后,淮南九龙岗历史文化街区累计吸引游客约115万人次。 依托"视听+"的强大传播力,安徽文旅发展新活力持续释放,为促进消费、塑造城市形象、推动文化传 播开辟了新路径。视听与文旅正从简单"相加"迈向深度"相融",持续为文化强省、旅游强省建设注入澎 湃动力。(经济日报记者李思隐) 开幕上还发布了多项视听文旅融合发展成果,包括安徽首批视听文旅融合发展案例,安徽省AIGC文旅 广电应用大赛结果,"跟着影视游安徽"主题线路,"皖美呈现"微短剧、短视频征集活动。 近年来,安徽省积极把握机遇,因地制宜推动"视听+文旅"融合,涌现出包河紫云山、黄山影视产业集 聚区等一批文创空间,创作出《种墨园》《家业》等精品剧作,打造了"超级皖"美食争霸赛、" ...
第五届中国(北京)广电媒体融合发展大会即将启幕
Core Viewpoint - The fifth China (Beijing) Radio and Television Media Integration Development Conference will be held from May 21 to 22, focusing on the theme "Audio-Visual Without Boundaries, Value Co-Integration" to promote high-quality development in broadcasting and online audio-visual sectors [1][2]. Group 1: Conference Overview - The conference will feature 16 main activities and supporting projects, gathering various stakeholders including government departments, mainstream media, audio-visual institutions, technology companies, and experts to create a one-stop platform for policy interpretation, technical exchange, and industry cooperation [1]. - The event aims to establish four core platforms: "Innovative Demonstration, Intelligent Content Creation, Digital Integration, and Ecological Empowerment," which will serve as a "four-dimensional engine" for media transformation [1][2]. Group 2: Key Activities - The opening ceremony will include a main forum with representatives from major media organizations discussing systemic changes in mainstream media and the role of technology in enhancing content production [2]. - Sub-forums will address cutting-edge topics such as the construction of integrated communication evaluation systems, innovation in audio-visual new media, and the impact of AIGC on the audio-visual industry [2][3]. Group 3: Supporting Activities - The "AIGC Creation Camp" will provide practical training on AI technology to revitalize traditional culture and inspire new content creation methods [3]. - An immersive experience area will showcase advanced products like digital humans and virtual anchors, allowing participants to experience the charm of technology firsthand [3]. Group 4: Participation and Collaboration - The conference has attracted participation from mainstream media, internet platforms, technology companies, financial institutions, and academic think tanks, facilitating project roadshows, investment matching, and signing ceremonies to promote comprehensive integration of technology, content, capital, and scenarios [3][4]. - A new cross-border forum on "Health Science Popularization" will explore the "audio-visual + health" new track, expanding the industry's value boundaries [3].