Core Viewpoint - The launch of the Year of the Horse commemorative gold bars by Beijing Caibai Jewelry Store has attracted significant consumer interest despite high gold prices, indicating a strong market for collectible gold investments [1] Group 1: Market Trends - The current gold prices are at a high level, yet this has not deterred consumer enthusiasm, as evidenced by large crowds at the store [1] - Many customers have been purchasing these gold bars for over ten years, highlighting a trend of long-term investment in gold as a collectible [1] Group 2: Consumer Behavior - The purchase of commemorative gold bars has become a fixed annual investment target for many individuals, reflecting a cultural trend towards collecting zodiac-themed gold [1] - Completing a set of zodiac gold bars has emerged as a specific investment goal for collectors [1]