Core Insights - The automotive market in November experienced a significant downturn, with many popular models facing substantial sales declines [1][5][6] - A total of 139 models saw a decrease in sales, with 17 models dropping over 3000 units [1] - The overall retail sales of passenger vehicles in November reached 2.225 million units, marking an 8.1% year-on-year decline, which is a notable increase from the 0.5% decline in October [5] Sales Performance - Changan Lumin faced the largest sales drop, selling 11,744 units, down 8,776 units from the previous month, a decrease of 43.7%, dropping from 12th to 53rd in rankings [1] - Leado L90's sales fell below 10,000 units for the first time, with 5,970 units sold, a 49.1% drop, and its ranking fell to 119 [1][8] - Deep Blue S07's sales plummeted from 8,761 to 3,819 units, a 56.4% decline, dropping to 169th place [1][8] - Xiaomi SU7's sales decreased to 12,520 units, down 48.7% from its peak of 24,410 units in July, marking four consecutive months of decline [5] Competitive Landscape - New energy vehicle models like Leap Motor C11 and C16 also saw sales declines, but the new model Lafa5 achieved 7,397 units in its launch month [5] - NIO's ES8 saw an increase in deliveries to 10,689 units, up 3,986 units from the previous month [5] - The market is expected to face even more intense competition in 2026 as the industry undergoes a significant shakeout [6]